What audience does Slumber Studios reach?

An affluent ($116k median household income), educated (63% hold a bachelor’s degree or higher) and predominantly female (65%) audience, core age 25–44, who tune in nightly as part of a wind-down routine.

Which brands have advertised with you before?

Netflix, Audible, Headspace, BetterHelp, Talkspace, Shopify, Canva, Quince, Brooklinen, Helix Sleep, Avocado Green Mattress, Apollo Neuro, Rocket Money, Care/of and many more.

Do you do promo swaps or cross-promotion?

Yes — beyond paid spots we trade promos and feed drops with like-minded sleep, meditation and wellness shows across our network. Tell us about your show and audience and we’ll find a fit.

How do I get started?

Use the advertising inquiry on Libsyn to pick your shows, or get in touch with our team and we’ll follow up with formats, availability and pricing.

Advertise with Slumber Studios

Reach the last thing people hear before they fall asleep

A calm, loyal, affluent night-time audience across three of the world's most-loved sleep podcasts.

210,000+ downloads per new episode

Shows open for advertising

Meditation & stories
100,000
downloads / new episode
Get Sleepy
Our flagship — one of the world's top sleep podcasts, 2–3 new episodes a week.
History
80,000
downloads / new episode
Sleepy History
Calming true history, told to send you to sleep. Reaches well beyond the US — a strong UK, Canadian and Australian following.
Fiction
30,000
downloads / new episode
The Sleepy Bookshelf
Classic literature read aloud to sleep. Our most female-skewing audience at 80% women.

Why it works

A nightly habit — listeners return every night as part of their wind-down, not binge-and-bounce.
Affluent & educated — $116k median household income, 63% hold a bachelor’s degree or higher.
Premium, uncluttered ad breaks — your message lands in a calm, focused moment.
Host-read endorsements from voices listeners invite into their bedrooms every night.

Who's listening

Affluent, educated, predominantly women — combined profile across Get Sleepy and Sleepy History, our two largest shows.

$116kMedian household income
65%Women
63%Bachelor's or higher
53%US-based

Age

12–173%
18–2421%
25–3427%
35–4421%
45–5413%
55–649%
65+6%

Household income

< $40k7%
$40–60k11%
$60–80k13%
$80–100k11%
$100–150k23%
$150k+35%

Figures combine Get Sleepy and Sleepy History, weighted by reach per episode (100,000 and 80,000). Source: Libsyn advertiser demographics. Education is measured for Get Sleepy only.

Brands that have run on our shows

Netflix
Audible
Headspace
BetterHelp
Talkspace
Shopify
Canva
Quince
Brooklinen
Helix Sleep
Avocado Green Mattress
Coop Sleep Goods
Apollo Neuro
Rocket Money
Care/of
Little Passports

Podcast cross-promotion & promo swaps

For fellow podcasters and networks — trade audience with the sleep shows listeners tune into every night.

Promo swaps — trade short host-read promos between your show and ours, matched audience for matched audience.
Feed drops — run a full episode or trailer in each other’s feed to reach a fresh, like-minded audience.
Network reach — cross-promote across five sleep podcasts and 290,000+ nightly downloads, not just one show.
A calm-content fit — best for sleep, meditation, wellness and calm-storytelling shows our listeners already love.

Ready to reach them?

Buy a campaign or set up a promo swap — pick your shows and our team will follow up with formats, availability and pricing.

Advertise on this network Talk to our team

Questions

What audience does Slumber Studios reach?: An affluent ($116k median household income), educated (63% hold a bachelor’s degree or higher) and predominantly female (65%) audience, core age 25–44, who tune in nightly as part of a wind-down routine.
Which brands have advertised with you before?: Netflix, Audible, Headspace, BetterHelp, Talkspace, Shopify, Canva, Quince, Brooklinen, Helix Sleep, Avocado Green Mattress, Apollo Neuro, Rocket Money, Care/of and many more.
Do you do promo swaps or cross-promotion?: Yes — beyond paid spots we trade promos and feed drops with like-minded sleep, meditation and wellness shows across our network. Tell us about your show and audience and we’ll find a fit.
How do I get started?: Use the advertising inquiry on Libsyn to pick your shows, or get in touch with our team and we’ll follow up with formats, availability and pricing.